Great resource to help you develop and improve your business. I love visual frameworks like this. It really helps to structure your thinking about how to bet your business started and find early customers.
I highly recommend reading through the link. More importantly, do the exercises. That is the only way you will get clarity on your value proposition.
Business Opportunity: This MVP Canvas is based on the Business Model Canvas created by Alex Osterwalder. It was widely promoted in the best-selling book Business Model Generation. It was later used as the inspiration for the Business Model You Canvas. Both books have led to very successful consulting and coaching practices for the authors.
I think a personal development version of this canvas could be very popular if done right. A systematic and visual approach to improving your life could lead to a popular book and coaching opportunities. Think of it as a blueprint to sell to personal development coaches.