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Wednesday, September 21, 2022

“The world rewards the people who are best at communicating ideas,
not the people with the best ideas.”

– David Perell


SPONSOR

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700k Twitter Followers in 2 Years
700k Twitter Followers in 2 Years

Sahil Bloom grew his Twitter followers from 14k to 700k in 2 years by being one of the first to fully embrace threads.

Big Idea:
Consistency wins: Posting one thread a week grows his followers about 20k per month. Twice a week generates more than 50k new followers per month.

youtube.com
How Packy McCormick Grew his Newsletter to 145k subscribers
How Packy McCormick Grew his Newsletter to 145k subscribers

Great breakdown of how Not Boring was started in 2019 and became the #1 business newsletter on Substack.

via @counterweightcreative

substack.com
I Want To Know What Justin Welsh Knows
I Want To Know What Justin Welsh Knows

Josh Spector asks super creator Justin Welsh about:

► his system for creating and distributing so much content
► Twitter vs LinkedIn
► why he shut down his successful community

Related Link:
Justin Welsh shares 10 powerful little Twitter hacks every user should know

youtube.com
Why Jay Clouse Designed His Community to Stay Small
Why Jay Clouse Designed His Community to Stay Small
Jay Clouse’s membership community has 135 members and has already made him $96,000. He shares why he’s going to cap membership at 200 people.
creatorscience.com
How to get more podcast listeners – Jeremy Enns and Justin Jackson
How to Get More Podcast Listeners

Jeremy Enns and Justin Jackson offer many great insights on how to start and grow a podcast.

Related Links:
Why creators struggle to build an audience. (Hint: not enough promotion)

Free Workshop: The Minimalist Podcast Marketing Method (Sep 27 – 29)
Jeremy Ens from Counterweight Creative is hosting a free live workshop on how to streamline and simplify your podcast growth strategy with a simple daily marketing practice.

youtube.com
How to Buy Your First Company
How to Buy Your First Company

“The easiest way to go from 0 acquisitions to 1 acquisition is to go make an acquisition. Seriously, go buy something small, risking only the amount of money you are perfectly happy losing. Might be $5k, might be $50k. Doesn’t matter. Just go do it. Give yourself a month and pick the best option on micro acquire. You’re going to be some % wrong anyways, quit agonizing over it.”

Big Idea: The fastest way to start a business is to buy an existing one. Smaller websites and businesses can be purchased for less than $20k.

xo.capital
Launching a Media Company: The Early Days of They Got Acquired
Launching a Media Company: The Early Days of They Got Acquired
Great overview of what Alexis Grant did to launch and grow They Got Acquired and how it will make money.
alexisgrant.com
LinkedIn’s Future Is a Joke
LinkedIn’s Future Is a Joke

“The professional network has more than 850 million users but a dearth of non-cringey content — a huge content arbitrage opportunity versus other social platforms.”

Big Idea: Humour is a way to win on boring platforms like LinkedIn

bloomberg.com
5 Rules For A Different Life
5 Rules For A Different Life

Justin Welsh shares why becoming a creator is such a great opportunity.

“You can create software and media that works for you while you sleep. An army of robots is freely available…”

justinwelsh.me
The AI Unbundling
The AI Unbundling

Big Idea: Artificial Intelligence is getting good enough to create award-winning artwork and decent written content. It’s only going to get better from here.

The internet made distribution free. Now AI is coming for content creation. There are big changes on the horizon for creators and media companies.

stratechery.com
Master Essential Creator Skills
Master Essential Creator Skills

Here are some more great links I discovered this week.

10-part landing page formula – jonbrosio

Use These Blog Post Templates to Write Better SEO Content – ahrefs

Let ConvertKit find sponsors for your newsletter – growthcurrency

7 storytelling resources you’ll wish you knew sooner – giannicara – via @marketercrew

How these 5 creators use newsletter referrals to grow their business – convertkit

5 simple strategies to grab attention for your brand – first1000

If you want a better ROI on your content, promote it more – neilpatel

If you enjoy the newsletter, please let me know! I’d love to hear from you.

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