How the World’s Most Creative People Bring Their Ideas to Life
This post is not directly startup related, but it is very inspirational. I recommend watching the three videos shared.
YouTube sensation Casey Neistat’s video for Nike was particularly good. It wasn’t very unique and it didn’t have high production value, but it was one of Nike’s best performing videos. Sometimes you just need to show up and do the work.
The fact that he traveled around the world, made the story engaging. If you want people to be interested in you, maybe you just need to do interesting things.
“The best artists, writers, and innovators have a creative process that requires rigorous iteration. They cut, edit, slash, rip apart, and start over many, many times before the final version of their work comes to life. It’s frustrating, and it’s beautiful.”