“ModernMomProbs boasts over 500,000 followers on Instagram, where Tara Clark shares memes, tweets, and stories from other moms. In four years, ModernMobProbs has spread to Facebook, YouTube, and even Etsy. “
It has also lead to a book deal.
Marketing Idea: Simple, sharable images still work. TinyBuddha started from Twitter Quotes. Foundr and BestSelfco grew from Instragram quotes. Creatively focusing on a niche like Modern Mom Probs is a great idea. Where is the Dilbert comic of startups?