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How Google Maps Is Slowly Becoming the Next Big Content Platform

How Google Maps Is Slowly Becoming the Next Big Content Platform
“Can you make money from Google Maps? This question will confuse the majority of Google Maps users, but for some, it’s a significant bet that they’re hoping pays off.”

“People follow and eagerly wait for their favorite content creator’s next video, article, comic, album, or insert anything that requires effort — why wouldn’t this be the same for their preferred reviewer?”

“If I’m a local guide based in Bangkok, Tokyo, Paris, wouldn’t it be nice for users around the world to find me on Google’s own mapping platform and get a local’s recommendations?”

John’s Opinion: There are some interesting ideas here. I can definitely see how businesses will look to capitalize on local search, but I don’t understand the opportunity here yet. I’ll be keeping an eye on this space.


via growthmarketer

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