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Interview with Sahil Lavingia of Gumroad

There are some interesting ideas talked about here.

Sahil chose a “horizontal” approach to Gumroad versus focusing on a particular “vertical” market. That means he created a platform where anyone could sell almost anything. This is in contrast to a vertical like Substack focused on newsletters. Sahil says this was probably the wrong choice.

Another interesting distinction is between “platform” and “aggregator”. “Sahil’s original vision for Gumroad was a white-label platform: it offered creators access to business without actually locating it for them, and remained invisible to consumers.

Since Gumroad’s founding, platforms like YouTube have shifted to become aggregators — “destination” sites that control interactions between creators and audiences and take a far bigger cut of the proceeds.

Today, Gumroad sits somewhere between those two poles. It has swapped that initial hands-off approach for an active push toward connecting its creators with new consumers.“We’re slowly moving into an aggregator model,” Sahil explains. In five years, he thinks Gumroad is going to look “somewhere closer to where TikTok and YouTube are now,” a destination site dedicated to discovering new creators.”

I think the best opportunities for bootstrapped startups are to be “vertical” “aggregators”. For example, businesses that help us discover and purchase products in a particular niche. You want to be vertical to better speak to customers. You want to be an aggregator because the real value for sellers is getting their products in front of potential customers.

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From $100 to 7-Figures: Amazon FBA Retail Arbitrage Case Study

Here is another take on selling products on Amazon. Instead of sourcing products in China, Nate and Alysha Jackson buy clearance clothing in bulk and resell it on Amazon for a 100% ROI. They can buy up to $10,000 of clothes from Kohl’s in a single day. Can you make money on the clearance items you see in many stores?

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33 Things I Stole From People Smarter Than Me on the Way to 33

If you need some inspiration and motivation, here is a great post from Ryan Holiday. There are many links and insights on living a better and more productive life.

via deanyeong.com

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The Future of Advertising: IKEA’s Tortoise and Hare ad.

Here is a great example of storytelling in advertising. I suspect we’ll see a lot of big brands trying more interesting approaches like this. Very cool.

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Coding Marketing: How We Coded Our Way to 100K Unique Visitors

“Here are some of the techniques we used in order to get from a few hundred to 100K unique visitors in three months (to our website, blog, and mini-sites). It’s proof the new marketer is techier than ever.”

You don’t need to write tons of content if you can effectively scrape data and compile it in an interesting way. This is a very powerful idea that more companies should take advantage of.

ProductHacker does this for their newsletter. It automatically gathers the top products on ProductHunt and the most popular posts on HackerNews every day and sends it out in an email. Very valuable and it’s all automatic.

I suspect it’s much easier to publish a daily newsletter if you don’t have to write it. 🙂

via founderweekly

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Brad Barrett: Financial Independence and 1.3 Million Podcast Listeners

Interview with Brad Barrett of ChooseFI on Fizzle Sparkline

Corbett Barr interviews Brad Barett of ChooseFI on the Fizzle Podcast. Brad shares his journey into building his successful podcast and business. When starting out he knew he couldn’t compete directly against popular sites like Mr. Money Mustache so he started locally with Richmond Savers. He became recognized as a local expert and got press for using travel miles to take his family to Disneyland. Seeing that there was an opportunity to make affiliate commissions with credit cards, he started offering free travel rewards coaching during his lunch hours while working full-time. He created the “Travel Miles 101” free autoresponder course initially marketed on Mr. Money Mustache forums. More than 50,000 people have taken the course now. There are some great lessons here on building early traction and using affiliate marketing as your primary business model. He also offers great advice on achieving financial independence. Every $100 taken out of your monthly budget means $30,000 less needed in retirement. He and his wife managed to save 50 to 70% of their working income.

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MarketMuse First Draft vs. GPT-3 Artificial Intelligence

“Can you tell which content was generated by GPT-3, a human, or MarketMuse First Draft?”

AI generated content from GPT-3 has been getting a lot of buzz recently, but MarketMuse might be better. Check out what it can do in this article.

Decent enough computer-generated content may already be here. Infinite zero-cost content is going to drastically change content marketing and SEO. Fake news is bad enough. We are going to have fake everything very soon.

I have no idea how this will play out, but I’m pretty sure the world doesn’t need any more mediocre content.

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Sam Parr

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Introduction

Sam Parr is an absolute rock star entrepreneur. Sam is the founder of The Hustle, an 8 figure email newsletter curating business and technology news and the HustleCon conference. Starting in May 2014, Sam has grown the newlsetter to over 1 million subscribers and he is only 30 years old. It goes to show what hard work and business creativity can do.

The My First Million podcast with Shaan Puri has become my favorite podcast. It is great to hear Sam and Shaan talk about business opportunities and trends. Being based in Silicon Valley, they have a deep connection with what’s happening with online business.

In the early days of The Hustle, Sam Parr bootstrapped the company, but his hustle and success have attracted superstar investors like Tim Ferriss, Ramit Sethi and Scott Belsky. There are 22 investors listed on the website.

Sam Parr left college to start a chain of hot dog stands called Southern Sam’s. The tagline was Wiener’s as big as a baby’s arm. Prior to The Hustle, he also founded an online liquor store, and roomate matching service.
spent a lot of time studying copywriting in order to

If you are interested in growing a business, I highly recommend both The Hustle newsletter and My First Million Podcast.