Here is some good advice on building a successful podcast from Simon Owens.
Brad Barrett: Financial Independence and 1.3 Million Podcast Listeners
Corbett Barr interviews Brad Barett of ChooseFI on the Fizzle Podcast. Brad shares his journey into building his successful podcast and business. When starting out he knew he couldn’t compete directly against popular sites like Mr. Money Mustache so he started locally with Richmond Savers. He became recognized as a local expert and got press for using travel miles to take his family to Disneyland. Seeing that there was an opportunity to make affiliate commissions with credit cards, he started offering free travel rewards coaching during his lunch hours while working full-time. He created the “Travel Miles 101” free autoresponder course initially marketed on Mr. Money Mustache forums. More than 50,000 people have taken the course now. There are some great lessons here on building early traction and using affiliate marketing as your primary business model. He also offers great advice on achieving financial independence. Every $100 taken out of your monthly budget means $30,000 less needed in retirement. He and his wife managed to save 50 to 70% of their working income.