Contacting strangers online is a necessary part of virtually every business. Most of that is ignored as spam, but it doesn’t need to be. Here is some great advice for making your cold outreach much more effective. Whether you are trying to get a job, new clients, people to interview, or just network with influencers, there is some great advice here.
If you do cold email outreach, Lemlist has a guide that is worth reading through. It covers some of the technical aspects of ensuring your emails get through, as well as, tools to make your emails stand out. You can add custom images with the recipient’s name, website image, etc. to increase responses. There are some interesting ideas here.