Website marketplace EmpireFlippers offers advice on what to do before buying an online business.
Buying websites and online businesses are becoming increasingly popular. Rather than starting from zero, you can purchase a site that already has traffic and sales. This momentum can be leveraged to grow much faster.
Skills with content marketing, SEO, and paid advertising are particularly valuable to grow an existing business. Many companies are creating funds to buy up many sites.
The businesses on Empire Flippers tend to be more expensive and profitable. On Flippa, you’ll find many more cheaper sites, but their quality standards are much lower.